Digital Marketing Internship

For 3 to 6 months
Turin - Italy
Start ASAP

Offer description


Largest designer glasses e-commerce retailer worldwide (
Multicultural team representing over 20 nationalities
Fast growing, dynamic and young company culture

SmartBuyGlasses Optical Group, operated under Motion Global Ltd., is the world’s leading designer eyewear e-retailer. With operations across Asia Pacific, Europe and the Americas, SmartBuyGlasses has become the market leader in over 30 countries worldwide. With over 160 employees, we retail the world’s best eyewear brands including Ray-Ban, Tom Ford, Gucci and many more. SmartBuyGlasses has a young, international and entrepreneurial culture that promotes fast career progression and self-development. Passionate and effective employees are usually promoted quickly to managerial positions, operating teams with high degrees of responsibility.

SmartBuyGlasses has recently won the ‘2015 Business Excellence Award for Business Innovation’ at the AustCham Westpac Australia-China Business Awards in Hong Kong:


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The Position

We are seeking a Digital Content Writer Intern in our Shanghai or Turin office. The successful candidate should have an excellent knowledge of the English language, demonstrate a true passion for writing or blogging, and have an interest in fashion and eyewear. Working within the Marketing department, the Digital Content Writer will work closely with the Social Media and PR team in the creation of online data-driven customer communications across a range of digital marketing initiatives.

Tasks & Responsibilities

Create, edit and localize site content, banners, blog content, press releases, EDM and social media for 30 different domains.
Attract potential customers through engaging, informative and inspiring copy.
Maintain the consistency of the brand across digital channels and all communication.
Work alongside our experienced PR and Social Media teams to formulate and run content promotion and outreach projects across digital channels.
SEO and UX optimization projects for our numerous English language domains.
Assist the content team in the roll-out of new website features.

The Qualified Candidate

Excellent knowledge of the English language
Perfect grammar and strong writing skills
True passion in copywriting / content writing
Ability to self-prioritise workflow, to perform well under pressure and to meet tight deadlines
Computer literate with an excellent understanding of MS Office and CMS
Highly self-motivated and creative
Previous writing/ blogging experience a plus
Available to work minimum 20 hours per week

Please note that this is an unpaid internship which is to be undertaken for a period of between three and six months dependent upon the availability of the candidate. Trainees will receive extensive exposure all facets of digital marketing and training from our experienced and dedicated team. This is a great opportunity for students and recent graduates to gain valuable experience of working within a market leading company, whilst learning key transferrable skills in both digital marketing and ecommerce industries.

Motion Global

Small and Medium Businesses / Ecommerce / 100 - 500 employees
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